font_foundry: Type Associates
Macquarie Heavy was used for a logo back in the mid nineties and never completed until recently when I decided to revive it. It works very well in all-caps blocky headlines and is surprisingly...
When I first approached this design back in 2003 I wrote myself a design brief that called for a simple sans serif “avec serifs” (with serifs).Its emphasis needed to be on text usage but...
Once upon a time, in the days BC (that’s Before Computers) there lived a very talented group of men and women whose job it was to render ads by hand. So skillful were these...
Argyle Rough was originally developed for a packaging campaign in the late 80s in my studio and sat around in various stages of completion until I decided to autotrace my original drawings. I liked...
Hangtime Rad and Extra were designed with surf posters in mind, a subject close to my heart as an avid sailboarder and surfer. Its slightly raked (3 degrees) yet vertical appearance makes for compact...
The inspiration for Dotmap came about while researching text size screen fonts for use on LCD and LED displays. Conforming strictly to a matrix there are no kerning pairs and all characters are positioned...
Virginia Neo is more than an update to the original Virginia family, designed in 1970 and strongly influenced by the popularity of Futura and Kabel in that era. Virginia Neo is a completely redrawn...
Macaroni Sans evolved from our search for an extended font family consisting of a range of weights in both uprights and obliques, with a contemporary appeal. The desired character was to be sympathetic with...
Progeny is a single-stroke freehand informal script that began life as a logo for a fast food company. That logo was rejected but when I added a suite of swash caps and a few...
The concept of a bold connected script with a hand lettered feel has been on my bucket list for decades. I imagined a pretentious, ornate, swashy look, a variety of word-end embellishments, heaps of...